Content is now appearing on a huge variety of platforms and for longer periods of time, but how do producers and broadcasters maximise these opportunities? How do they make sure that they are creating value, harnessing windows to help raise production funding and get the most out of commissioning budgets under huge financial pressure? What are the problems with having content everywhere and what effect does this have on broadcasters, audiences and producers? The session also reveals the findings of the first comprehensive report into the economic and audience impact of windowing between broadcast channels in the UK Moderator: Jonathan Webdale, Editor, C21 Media Speaker: Andrew Baker, Managing Director, Rights.tv Alan Handel, President, Executive Producer, Handel Productions Inc. Richard Kingsbury, Channel Head of Good Food and Yesterday, UKTV Ali Vahdati, Managing Director, Digital-i

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